Alor Setar Bus Station, Kedah, Malaysia on 26th December 2009 – by Colin Hunter

“There are many different private bus companies operating in Malaysia, each offering slightly different routes, destinations, comfort and price. Competition between these companies is high and the right sales technique can be what makes the difference in ensuring the bus parts with no empty seats. In Alor Setar bus station – in order to attract customers – ticket sellers from each of the bus companies announce the destinations at the top of their voices. But the result is far from a cacophony. Instead, they try to sing and rhyme the names of cities. And each seller has their own particular style which they use to try to cut through the other noise.”

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